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Beginning of Paper
The Relationships Between Quaker, The Company, and Semiotics

For my presentation I have looked at one of Peterborough's oldest and biggest manufacturer, The Quaker company. More specifically the outside and inside of the building. As I was driving towards the building I thought, what was so significant ....

Middle of Paper
.... white brick. This, without even knowing it gives you a feeling of safety and purity(just as their products should be). Then there is the fact that it is situated on the top of a hill, when you put meaning to this, there is the feeling of greatness and domination. In my opinion these meanings or signified's work like a funnel, they all at first have nothing to do with each other, but when you put them together they all funnel into one thing, a marketing ploy to buy their product. My point is, that they new exactly where to place theirbuildin ....

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