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Analysis of company history development & growth

Arthur W. Perdue’s quest for excellence in the poultry business began in 1917. Perdue started his company as a table-egg poultry farm. He slowly expanded his egg market by adding a new chicken coop every year. Arthur’s son Frank joined the fa ....

Middle of Paper
.... friendly workplace - Represent the total quality management slogan - Leads the industry in quality - Largest poultry producer in the northeast - Second largest producer in the United States - Owns its own trucking fleet - Involved in every aspect of the business Weaknesses - Packing and shipping policies External analysis of opportunities and threats Opportunities - Produce roasted Chicken and Chicken parts - Produce other kinds of meats - Offer products on the west coast Threats - Computer Malfunction - Over capacity in the m ....

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