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Beginning of Paper
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Analysis of company history development & growth
Arthur W. Perdue’s quest for excellence in the poultry business began in 1917. Perdue started his company as a table-egg poultry farm. He slowly expanded his egg market by adding a new chicken coop every year. Arthur’s son Frank joined the family business in 1939 after leav ....
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Middle of Paper
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.... friendly workplace
- Represent the total quality management slogan
- Leads the industry in quality
- Largest poultry producer in the northeast
- Second largest producer in the United States
- Owns its own trucking fleet
- Involved in every aspect of the business
Weaknesses
- Packing and shipping policies
External analysis of opportunities and threats
Opportunities
- Produce roasted Chicken and Chicken parts
- Produce other kinds of meats
- Offer products on the west coast
Threats
- Computer Malfunction
- Ove ....
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SUBJECTS
