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Beginning of Paper
In the fourth era of the consumer movement, the key marketplace features include concern for the environment, increasingly complex technology, a diverse market, and a global market. Concern for the environment has manifested itself in a number of different ways. One example is the Exxon Valdez oil spill, which caused many consumers ....

Middle of Paper
.... the Internet also presents serious risks to the consumer. The Clinton administration recently announced that it is proposing legislation that will address the illegal sale of drugs via the Internet. It is now possible to purchase prescription drugs though Internet companies, by placing the orders online. However, this practice is not sufficiently regulated, and consumers may be getting medicines that would ordinarily require close supervision by a personal physician, without having adequate medical supervision when they buy through the Internet. It is very easy to ....

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